
I study your buyers, write the concepts and produce the ads. My creatives drove $1.46M in tracked sales in the last 60 days.
Meta-reported results for my creatives, Sep to Oct 2026.
Every ad here started as a brief I wrote. Tap any video to hear it.
I built a cold-traffic VSL around one clear enemy that every buyer already owned. It became the account's main scaling ad, and two iterations of it scaled too.
The story follows a woman who catches her husband cheating in Miami. On the flight home she gets bumped to first class and meets the woman who hands her the cream. The product shows up inside the story, so the ad feels like content. A second song ad for a subscription product beat its ROAS target by almost 50%.
The rosacea VSL showed buyers that their skin had three problems at once, which is why every cream they tried only fixed part of it. The second VSL took on a dark-spot problem most women never search for, and made it easy to talk about.
I run research, writing and production myself, so a new idea can be live within days.
I study your buyers, your reviews and the ads already working in your market.
I turn that research into angles and write director-level briefs and scripts.
My AI production system turns briefs into finished ads in many formats at high volume.
I read the numbers each week, scale the winners and build new versions of them.
I run CopyCore from Montreal. I write and produce direct-response ads for ecommerce brands, mostly in beauty and skincare.
I trained in direct response under Stefan Georgi and spent years writing emails, funnels and VSLs before I moved into creative strategy.